PuntAlambiente

The investments you don't see

At first glance a campsite in the middle of nature seems like a simple thing: trees, pitches, cabins, services. But behind what you see every day there is a whole system made of installations, controls and people. Many of our choices aren't about looks, but about safety, prevention and sustainability — and they often go unnoticed precisely because they work. Managing 30 hectares of Mediterranean pine forest, today, is very different from twenty years ago. Here you'll find, theme by theme, why we do things this way.

#EnjoyRespectPuntAla

 

01 Caring for the pine forest

 

 

Why does the pine forest sometimes change its look? Because we take real care of it.

Perhaps you've wondered why we removed a few trees, or why an area looked barer to you. Here's the answer.

Our 30 hectares of Mediterranean pine forest are the heart of this place. But a woodland lived in by thousands of people isn't preserved by leaving it to itself: it's cared for, every year, with real expertise.

The Matsucoccus.

It's a parasite that in recent years has weakened many pines. A dead or damaged tree is a risk for anyone passing beneath it: that's why we monitor them and, when a tree can no longer be saved, we fell it. In 2026 we removed around 40 trees, in line with the average of recent years. 

 

Every tree removed is replanted,

choosing species the parasite doesn't attack. We're not reducing the greenery: we're renewing it.

 

The lower undergrowth. 

Where you find a more open area, it isn't neglect: we've cut back the low vegetation to move it away from the treetops and make it harder for any fire to spread. It's a temporary effect — the Mediterranean scrub grows back as early as the following season.

 

We don't improvise.

Every year we rely on a forestry expert, who assesses the condition of the trees and indicates the right interventions. We tend the new plantings with drip irrigation until their roots can stand on their own. All of this is worth, every year, hundreds of thousands of euros.

 

 

 

02 Biodiversity and the limit on numbers

 

 

Sometimes "less" means "better". Even in the number of guests.

Perhaps you've wondered why we don't expand, or why on some days the campsite feels pleasantly uncrowded. It's a choice.

The pine forest and Mediterranean scrub around us are a rich ecosystem that lives alongside thousands of people every year. Keeping it in balance doesn't mean leaving it to nature: it means reconciling, every day, the protection of species, safety, fire prevention and the beauty of the landscape.

The choice that matters most.

Tuscan regulations would allow us to reach up to around 6,000 guests. We've voluntarily decided to stay below that limit. Less pressure on the environment, more space and more quality for those who stay: we believe a holiday is better enjoyed this way.

Every action on the greenery — maintenance, prevention, new plantings with native species — is designed to make this balance last over time.

 

The coastal biotic corridor

Along the whole seafront, between the campsite and the beach, we've chosen to leave a strip of dunes and wild vegetation untouched. It's not an "empty" space waiting to be exploited: it's an ecological corridor running from north to south, letting plants and animals move along the coast without interruption. Here we intervene as little as possible — only for the health of the plants or for safety reasons — and when we have to remove a diseased tree we replant it, so as not to break that continuity. It's a small piece of natural infrastructure that protects the dune, the landscape and the biodiversity of the whole coastline.

 

Nature all around us (and every now and then right among us)

Behind us, among Mediterranean scrub, wetlands and the nearby mouth of the Alma river, lives a surprisingly rich array of wildlife: grey and white herons, hawks and buzzards, little owls, tawny owls and scops owls, and with a bit of luck even the northern bald ibis, passing through on its seasonal routes. Animals don't recognise the boundaries of the resort: they move freely between coast, scrub and water. So, every now and then, you might come across one even among the pitches. It's not an intruder: it's the loveliest sign that you're inside a natural environment — real and alive.

 

 

 

03 Fire prevention

 

 

Fire is no joke. And we don't treat it like one.

Perhaps you've wondered why you can't light a fire, a barbecue or a mosquito candle just anywhere, or why smoking isn't allowed in many areas. Here's why.

In a pine forest, fire risk is prevented every single day, not just when something happens. That's why we bring several things together.

 

A team always ready.

We have a firefighting team operating 24 hours a day, with a trailer equipped for first response — three tanks of 550 litres each and a self-priming pump unit — and even a real fire-fighting vehicle, similar to those used by Civil Protection: equipment that goes well beyond the ordinary.

 

A widespread system. 

Fire extinguishers and hydrants with hoses throughout the area, with the extinguishers checked twice a year. And the Help Point columns, connected to reception which is staffed 24 hours a day: you say where you are and what's happening, and help sets off straight away.

 

Smoking. 

In many areas smoking isn't allowed for a very concrete reason: a cigarette butt on the ground, in a dry environment, can start a fire. On your own pitch and wherever you don't see a sign, you're free to smoke — always use an ashtray.

 

The small things we ask of you. 

No open flames, unplug appliances when you leave your accommodation, and use electrical equipment that meets safety standards.

 

 

04 Water

 

 

The water you use here — we produce it, control it and reuse it.

Beneath the campsite runs an internal water network of over 30 km that you never see, and part of the water you use doesn't come from far away: we produce it here with our desalination plant, sized for 10 m³ per hour, up to a theoretical maximum of 240 m³ per day. Producing water here reduces transport from external sources — and, when the plant is powered by our photovoltaic system, the emissions linked to bringing it all the way here too. That's why, for us, every litre has real value.

It's good and tested.

We regularly analyse the water at the taps you actually use — washrooms, cabins, utilities — according to the parameters set by law. The water we distribute meets drinking water requirements.

 

We reuse it.

Wastewater is purified and fed back into the toilet flushing system: this way we don't waste drinking water on uses that don't require it.

 

The photocell showers.

In the washroom blocks the showers detect your presence: the water flows when you're under the spray and stops when you step away. It's not an annoying shut-off, it's the way to keep it from running for nothing. In a campsite that has to produce its own water, it makes a difference.

 

 

05 Energy and lighting

 

 

More energy where it's needed, less light where it isn't.

Perhaps you've wondered why the lighting is soft in the evening, or why the systems needed upgrading. There are good reasons for both.

Compared to twenty years ago, energy use on holiday has changed: air conditioners, appliances, devices to recharge. That's why we've upgraded the electrical network from the ground up.

Double on the pitches. 

We've gone from around 700 to 1,500 watts per pitch: more than double. It's not a simple change of sockets, but the upgrading of lines, panels and the capacity of the entire system — work you don't see but that carries real weight.

 

Goodbye gas cylinders by 2027.

We're removing gas cylinders from restaurants and cabins, replacing the burners with induction hobs: safer and more modern. This too required reinforcing the electrical network.

 

Solar energy, produced right here

On the new covered parking areas we've installed 624 m² of photovoltaic panels: 134.4 kWp of power and a 50 kWh storage system, for around 186 MWh of clean, renewable energy every year. They power the upgraded network and the desalination plant with the energy of the sun, produced directly here.

~161 t of CO₂ avoided every year compared to the same energy produced from coal.

 

Soft lighting is a choice. 

In a pine forest, too much lighting disturbs the wildlife and everyone's rest. That's why we light the paths and key spots with measure: safety yes, light pollution no.

 

 

06 Waste and plastic-free

 

 

Waste sorting? We come to you.

Perhaps you've wondered how collection works, or whether it's complicated. It couldn't be simpler.

 

Door to door.

At the market we hand out free Blue bags (for general waste) and Grey bags (for mixed recyclables). From 7:00 to 9:00 am our staff travel through the campsite on small electric vehicles and collect everything directly from you. Fewer trips, fewer worries. Please don't put your rubbish bags out in the evening, to keep animals from tearing them apart during the night.

 

Outside those hours too. 

At every washroom block you'll find containers for glass, organic and general waste: sort your waste whenever it suits you, no constraints.

 

Towards plastic-free. 

At the bars, the beach kiosk, the deli and the market we're going for compostable single-use items. Refill your water bottle instead of buying new ones, choose loose products: small gestures that, multiplied over a season, really add up.

 

 

07 Safety and access

 

 

Monitored to put your mind at ease. Especially with children.

Perhaps you've wondered why there are cameras reading number plates, or how closely watched the campsite is. It's all designed for your peace of mind.

 

Whoever comes in is meant to come in.

All the entrances are monitored by cameras. The vehicle gates read number plates on the way in and out, so only authorised vehicles get through. The pedestrian gates are under video surveillance too: a safer environment, especially for the little ones moving around freely.

 

Help always within reach.

The Help Point columns are spread throughout the campsite and connected to reception, staffed 24 hours a day. Wherever you are, one button is all it takes to talk to us.

Controlled access, video surveillance, Help Points and staff always present: put together, they form a network designed so you can enjoy your holiday without a care.